KNOWLEDGEBASE

Understanding Product Types

Product Types in MediaOS are the foundation for creating custom products that match your unique sales workflow. When you add a new product, MediaOS uses a guided setup process to tailor the product’s configuration—ensuring it's booked, scheduled, and billed exactly how you need it.

How Product Types Work #

When you create a new product in MediaOS, you’ll walk through a Product Wizard that asks questions about how the product is sold, scheduled, and billed. Based on your answers, the system will assign the appropriate Product Type and configure the settings to match.

Each Product Type includes its own logic around dates, delivery, inventory, and pricing—so it’s important to choose the one that best reflects how your offering works.

Overview of Product Types #

Issue-Based #

Issue-Based products are ideal for content with defined publishing schedules, such as print magazines or email newsletters. With this Product Type, you'll manually configure your publishing schedule by setting up individual issues. Each ad placement is tied to a specific issue, and you can manage page counts, deadlines, and ad sizes accordingly.

Location-Based #

Designed for physical ad spaces like billboards, Location-Based products allow you to assign a real-world address that displays via Google Maps. This makes it easier for internal teams and clients to visualize the ad’s placement and value.

Event-Based #

Event-Based products are tied to a one-time, fixed-date event. When you create an Event product, you’ll choose a specific date—and that date can’t be changed or extended later in the process. This is ideal for single-day sponsorships, trade shows, or one-off events that don’t repeat.

Time-Based #

Time-Based products are structured around durations such as days, weeks, or months. You can use either predefined time increments or enter a custom Start and End Date. This Product Type also supports inventory management, which prevents overlapping or double-booked time slots—perfect for radio segments, digital sponsorships, or rotating placements.

Digital #

Digital products are served online, either as static placements on your website or through a third-party ad server. Ad sizes for Digital products are typically defined in pixels, and you can manage them using impression-based goals, delivery tracking, and advanced targeting. If you’re using CPM models or rotating banners, this is the Product Type for you.

Delivery-Based #

Delivery-Based products rely on a single Delivery Date, with a defined number of impressions, units, or deliverables to be fulfilled after that date. This structure is ideal for CPM-based campaigns or any situation where a product starts on a specific date but doesn't have a fixed end date. It's frequently used for one-off deliveries or custom work for a specific client.

Multiple Ad Sizes #

If your product includes several different ad sizes—such as a leaderboard and sidebar bundled together—you’ll need to enable the Multiple Ad Sizes feature. This lets you assign unique ad rates and inventory rules for each size, offering more flexibility when pricing and packaging.

Multi-Page Ad Sizes #

Primarily used with Issue-Based products, Multi-Page Ad Sizes allow you to manually enter the number of ad pages during proposal creation. MediaOS multiplies that value by the selected Ad Rate to calculate pricing. This is perfect for publishers who sell spreads, half-pages, or fractional units.

Quantity and Quantity Units #

When a product involves a measurable amount—such as hours, impressions, or printed copies—you can enable the Quantity field. Then, use the Quantity Units setting to define the type of measurement (e.g., Impressions, Hours, Copies). This ensures your billing and reporting stay accurate across different product formats.

Billing Types #

Most products default to Regular billing, where the total is based directly on the contract. However, MediaOS also supports Delivery-Based Billing, which offers four different ways to bill for an exact number of units. This is useful when fulfillment and billing are decoupled from the contract timeline—for example, with performance-based or installment-based contracts.

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